Authors

James C. Collins

James C. Collins is an American business author known for writing about leadership, management, and organizational performance. His quote emphasizes discipline, a recurring theme in his work, though reliable public biographical details are limited.

Quotes: 1

Quotes by James C. Collins

Discipline is a choice. It's simply consistently choosing the hard right over the easy wrong. — James C. Collins

Discipline Means Choosing the Hard Right

At its core, Collins reframes discipline not as a personality trait but as a repeated act of will. The quote strips away the mystique around self-control and presents it as something practical: each day offers a series o...

Created on: 7/24/2026