When the right action finally arrives, its impact can cascade far beyond its immediate effect. A surprise maneuver on the battlefield can break morale; similarly, a well-timed public statement or product launch can shift narratives, redefine expectations, and force rivals into reactive postures. In this way, Sun Tzu’s insight underscores that transformative change often emerges from singular, focused decisions that redirect the flow of events rather than from a gradual accumulation of minor, unfocused efforts. [...]
