Yet, Sun Tzu does not advocate reckless aggression; his broader work praises careful calculation and understanding terrain before battle. The quote therefore suggests a balance: think rigorously, then stop thinking and move. This balance appears in modern strategy as well, from Eisenhower’s D‑Day planning—which combined exhaustive preparation with a firm launch decision—to entrepreneurial ‘build–measure–learn’ cycles that favor quick, committed experiments over endless theorizing. In every case, strategy finds its true meaning only when resolve closes the gap between intention and action. [...]
